Search engine optimization has two pillars. First is the on-page optimization and other is off-page optimization. While the on-page looks lucrative and enthralling, off page is the one that builds the online credibility of the website!

You may be wondering what’s the big deal with off-page SEO then! Well, its the entire game of backlink creation which works wonders over here. These very backlinks are essential neurons that powers the brain of SEO!

What is a backlink in Search Engine Optimization?

Consider you are a new sales person in the industry. To build your network you will then have to visit networking events. In one such even you happen to meet Mr. John who turns out to be a good business provider.

In this event, the bond formed between you and Mr. John is a backlink. Saying in easy terms, backlink is a bridge that is formed between your website and other websites by which the credibility of your website increases.

What are the other benefits of backlinks?

Apart fro lending credibility to your websites, backlinks play and important role in diverting web crawlers to your website. Not just crawlers, by being associated with websites having good domain score, your website’s domain score also increases.

Backlinks basically add to the network of your website. Many times they also work in increasing the traffic flow and eventually work as your business facilitators.

How to make backlinks?

Did you post something on Twitter with your website link added to it? Voila, you have made a backlink then! Building backlinks is not a rocket science. All you need to do is find good websites that have good SEO credibility and domain score.

Later find out mediums to establish a link with that website. You can either add an article there, submit a guest article, ask a question or may be post a comment.

There are many ways to build backlinks but the most important part is, building them from reputed websites. Just like we all say, you are gauged by the company you keep, similar logic applies to your website too! For more info, feel free to contact us!